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A Career Mission Statement is a way of helping you identify what you want most from your working life. With this clarification, you can focus your attention in pursuing your aims and make decisions pertinent to your overall goal. It can help you meet your long-term goals, by staying on track and not losing sight of what you want to achieve.

It's important because it:

  1. It integrates who you are.
  2. Provides focus.
  3. Simplifies any decision-making processes.
  4. Holds you accountable for your decisions and actions.

Your Career Mission Statement should include three things:

  1. Your skills and abilities (what you like to do)
  2. Your personality traits (how you operate)
  3. Your values, dreams and passions (why you want to excel)

5 Steps to the Perfect Career Mission Statement

1. Identify Past Successes

These are four or five examples where you have had personal success in recent years. They are likely to be from your working life, but also involve successes at home and in your community. Is there a common theme which unifies these successes?

  • Built website and blog to help individuals understand their education and career
  • Created app, iShine, to help individuals roadmap their career
  • Developed STEAM (science, technology, engineering, arts and maths) projects for senior school students to help them have a better understanding of careers in STEAM

Theme: Problem solving, and coming up with a solution, helping people with a focus on careers and lifelong learning.

2. Identify Core Values

What are your main attributes that identify who you are and what your priorities are? Initially write down as many as you can think of, and then try and narrow these down to four or five. Is there one that is most important to you?

  • Big picture thinker
  • Creative
  • Independent
  • Empathetic
  • Passionate

3. Identify Contributions

How could you make a difference? This could include to the world in general, your family, your employer or future employers, your friends and your community.

The world in general: Develop great products and services that help individuals achieve their career goals, and live up to their career potential.

My employer or future employers: To lead by example and demonstrate how innovative and problem-solving products can be successful both in terms of solving a problem and successful in terms of profitability and revenue generation for the organisation.

My community: To use my talents in such a way as to give back to my community. Help society and government understand how Social Enterprises are an ideal alternative to multi-national corporations and can help solve some of the problems we face today.

4. Identify Goals

What are your priorities in life and what career goals do you have for yourself? You can divide this up into short-term (up to three years) and long-term (more than three years).

Short-term: To develop my products and services so that I can gain full-time employment alongside a full-time salary.

Long-term: To develop a longer-term plan for diversifying Eluceo and iShine to better help individuals achieve their career goals, and live up to their career potential.

5. Write Mission Statement

Based on the first four steps and a better understanding of yourself, you can now begin writing your personal mission statement.

To help you to put it all together, here are three templates to help get you started:

1. To [what you want to do] by [how you'll do it] so that [what impact you hope to make].

Example --"To develop innovative products and services by understanding the lifelong learning and careers landscape to improve the lives of working people."

2. I value [one or multiple things you value] because [why it matters to you]. To do this, I will [how your professional path will align with these values].

Example --"I value lifelong learning and career development because I believe it can help people lead fulfilling working lives. To do this, I will create products and services that align with their needs."

3. To use my [skills or expertise] to inspire/lead [group of people] so that [ultimate goal].

Example --"To use my skills as an innovator and entrepreneur to inspire working people, so that they are better placed to realise their career goals.”